"Meet the Maker" - Founder Nicole Lewis featured by Etsy

Published October 30, 2021 | Updated September 8, 2024

We are so excited to share our Etsy "Meet the Maker" feature. Founder, Nicole Lewis, began creating her colorful crayons on Etsy.com 17 years ago as a side hustle to her teaching job. In 2014, she left her career in teaching to pursue Art 2 the Extreme® full-time. 

Get an exclusive behind-the-scenes look into Nicole Lewis's vibrant crayon studio! In this video, you’ll discover the "why" behind her passion for creating the best crayons for kids and what inspired her to start Art 2 the Extreme®. From the best crayons for 1-year-olds to personalized crayons that make unforgettable gifts, Nicole's handmade rainbow crayons are more than just art supplies—they're personalized gifts for kids that spark creativity and joy.

Join us on a colorful journey and see how each crayon is carefully crafted to create a unique, multicolored masterpiece. Whether you're searching for a personalized gift for kids or simply curious about the process, this video offers an inside look at the heart and creativity behind Art 2 the Extreme®.

"Meet Nicole Lewis Art 2 the Extreme®, The Original Rainbow Crayon®. Nicole took her art background and turned it into a thriving business. Her goal was to make art accessible to everyone and allow everyone to unleash their inner artist."

Check out the Crayon Nicole Designed for the Oprah Winfrey Network! 

What does Nicole do with all the extra crayons in her studio?

From Shark Tank fun to Magnolia Journal, Nicole has come a long way over the past 17 years. Check out some of the features and rainbow crayon fun from the "early days."