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Art 2 the Extreme® - The Original Rainbow Crayon®

eBook - Let's Get Press: How to Build a Media List and Land Press Opportunities

eBook - Let's Get Press: How to Build a Media List and Land Press Opportunities

Regular price $24.99 USD
Regular price $39.99 USD Sale price $24.99 USD
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Let's Get Press eBook

Attention all experts, business owners, brands, teachers, product-based businesses, service-based businesses, and professionals. YOU NEED PRESS!


Be the boss of your own PR by growing long-term relationships with the media. In this eBook, you will learn how to go about building your own media list and how to craft your story to land publicity effectively, efficiently, and confidently.


This ebook is for those looking to gain press coverage to build brand awareness & credibility, increase sales, and gain backlinks for website SEO. Learn how to find contact information of writers, what research you need to do before starting a relationship, and where to look for calls for product roundups and expert advice. Whether you are just getting started in your PR journey or want to level up and fine-tune your pitch + build relationships, this eBook will leave you with actionable steps to immediately implement towards successfully landing earned press!


What will I learn about getting press in this eBook?

In this eBook you will learn step-by-step:

  • How to find people and publications to pitch
  • How to build a media list
  • What a pitch looks like (for experts, product-based businesses, service-based businesses, and general pitching best practices).
  • The benefits of pitching
  • What to do after you have landed press coverage


Product businesses! Picture this – your awesome product right there, catching the eye of a broad audience actively looking for cool stuff. Editors curate these guides to showcase the best of the best, and getting a spot is like a virtual high-five for your brand. It's not just about being in the spotlight; it's about your product getting a shoutout in a context that screams, "Hey, this is the perfect gift!"

So, why pitch to editors? Because it's your ticket to more eyeballs, street cred, and a potential boost in sales. Why do editors want to know why your product or service is amazing? Because they make money for their publication and themselves through affiliate links if you have an eye-catching gift that sells!  Publications want to feature the best of the best. If you are looking to pitch members of the press that write for online publications, they crank articles, roundups, and gift guides out like there is no tomorrow. 

PR expert, Crayon artist and Etsy coach, Nicole Lewis, will teach you her tips, tricks, best practices, and an honest look at her pitches and additional samples to analyze the good, bad, and the ugly around all things PR and building media relationships. With almost 20 years in business, 10 years of actively seeking publicity, and over 300 features in the media, Nicole will share what works, what doesn’t work, and what writers absolutely despise when receiving pitches. This is truly a”brain dump” of everything related to press and she does not hold anything back.

If you want to learn how to successfully start landing press and earning media coverage for your business, service, or expertise, this eBook is a must!

This eBook is for someone who:

  • is just getting started in their press journey and needs direction on where to start


  • has received some press coverage, but looking to improve their pitches or catch some “bigger fish”


  • wants to see actual pitch samples (good and bad) that have resulted in press coverage + explains what went right/wrong


  • is going to think outside the box for features in magazines and publications that reach beyond their main niche


  • wants to learn about the benefits of press outside of just getting sales


  • needs inspiration on what to do after you are featured in an article or gift guide


  • has trouble thinking up subject lines, pitch ideas, and finding resources


This press eBook includes:

  • 78 color pages with pictures and text (this is a PDF and no physical copy will be sent)


  • detailed sections on why you need press, how to prep for press, relationship building, research resources, pitching, how to tell your story, the structure of a pitch, subject line ideas, samples of actual pitches, how to follow up, what to do after you have been featured & more!


  • links to some of my best sources and educational information that helped in my journey


  • bonus workbook pages

This eBook is an instant download. There are no refunds after purchase. Please read our terms and conditions below.

Looking for other digital download coloring sheets, worksheets, activities? Check out Art 2 the Extreme’s other printable activities and coloring sheets.

**THIS IS AN INSTANT DIGITAL DOWNLOAD** - No book, worksheets, or pages will be shipped.


You will receive a digital PDF (8.5”x11” page size when printed). This ebook about getting press for your small business includes a 78-page digital pdf document for personal use only.


  1. Add this press eBook to your cart. 
  2. Purchase the item, making sure your correct email is used at checkout.
  3. The link to download the file will be automatically emailed.

Digital items from Art 2 the Extreme® are not eligible for refunds after the document or file has been delivered. Please make sure the correct email is used when checking out. All sales are final once order has been emailed and therefore completed. 

By purchasing this product you agree to:

  • not share your PDF
  • not recreate the content or materials

If you encounter an issue, please contact us right away at and we will assist you.

© Copyright of Nicole Lewis, Art 2 the Extreme® and The Original Rainbow Crayon®. This is not intended for resale, alteration or to be shared. Personal use only. Design, ebook and worksheets cannot be edited or altered in any way.

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